CREATIVE DIRECTION
       
     
IDEATION, RESEARCH & STRATEGY
       
     
ACTIVATIONS & CAMPAIGNS
       
     
CREATIVE DIRECTION
       
     
CREATIVE DIRECTION

I design, lead and produce creative projects and experiences by disrupting, advancing and engaging through an empathetic, fearless, future forward, socially conscious and cultural lens.

I have the ability to tell stories, create space, inspire and direct in ways to ensure the final project or concept is completed on time and on budget.

From staged productions to pop-ups to editorial and conceptual experiences, my work allows anyone to connect and feel empowered to create change.

IDEATION, RESEARCH & STRATEGY
       
     
IDEATION, RESEARCH & STRATEGY

I conduct surveys, user research, persona research and development, ethnography and organize focus groups to design and solve a number of business challenges.

I’ve created strategic plans, organizational plans, pitch decks, sponsorship decks, press kits, social marketing plans and more for small business owners, independent artists, and more.

ACTIVATIONS & CAMPAIGNS
       
     
ACTIVATIONS & CAMPAIGNS

I love to design unique and impactful moments, campaigns, and installations that disrupt the everyday, while evoking imagination, and a sense of nostalgia.